There are songs that taste like summer, colors that transport us straight to the coast, and flavors that mark the start of the summer season. Like Estrella Damm, a classic every summer, because its campaigns also mark the start of our favorite time of year.
The long-awaited summer commercial is here. And in 2026,it has surprised us with “The Legend of Canyut,” a story of encounters, memories, and emotions, celebrating its century and a half of history marked by the spirit and love for the Mediterranean.
Summer, warm weather, fun, and the Mediterranean: is there anything more “us” than this way of life? Everything we love about summer fits into this love story from Estrella Damm.
And to bring this legend to life, the beer brand has assembled a top-tier Catalan cast linked to music, film, gastronomy, and sports: among them Álvaro Cervantes, Laia Costa, Jessica Goicoechea, Marc Cucurella, Eric Garcia, Claudia Pina, Jordi Roca, and Rels B.
Because Estrella Damm is and tastes like the Mediterranean from start to finish. It means being connected to its beaches, its landscapes, its customs, to long after-dinner gatherings and encounters, to a special way of understanding life. And this summer, it reminds us of that once again.
Just as summer sounds, so do the songs that accompany its commercials. This time with “Wouldn’t It Be Nice” by The Beach Boys, a classic from the sixties that invites us, like Estrella Damm, to celebrate the moment and, of course, to toast and let ourselves be carried away by the spirit of summer, with its annual must-haves. #Mediterraneamente
Drink responsibly. Alcohol is prohibited for those under 18.
