If you are one of those who think that coffee is a religion and your day doesn’t really start until after a good flat white, take note of this great plan. And when we say “write it down”, we mean “run away”, because it starts today.
La Nau Bostik, the epicenter of urban culture in Poblenou, will be transformed this weekend (November 7-9) into the world temple of specialty coffee. The My Coffee Awards are back , and this 4th edition is, plain and simple, the ultimate coffee rave.
The best part, the hook that made us drop everything to go? An open coffee bar.
Free coffee: you read that right
Yes, yes. Just as it sounds. With the purchase of your ticket (which starts at a modest 10.50 euros), you have access to all the specialty coffee you can (and want to) drink during your stay at the venue. No more festivals where you spend a fortune on each cup; here the caffeine is on the house.
This is the strategy of this festival, which after its three previous editions (where tickets were sold out), now wants to consolidate itself as the biggest coffee party in the Peninsula. The objective is to reach 15,000 visitors, and with this promise, they are on the right track.
Specialty coffee, as the organizers say, has ceased to be a niche thing to become the new engine of daytime leisure. And in Barcelona, the city where brunch queues are measured in blocks, this is perfectly understandable.
More than coffee: tattoos, music and the “Michelin Guide” to coffee
But the My Coffee Awards are not all about drinking. The urban spirit has crept into the Nau Bostik and the festival has been filled with experiences. There will be a corner with flash tattoos, beauty on the go sessions, palm readings and even chiropractic. Because there’s nothing like having a freshly brewed espresso from the back.
For foodies (or those who need something solid to wash down all that caffeine), the gastro offerings are top notch: Antonia’s Burgers, Morgan’s Mexican Food, Bien Kebab and the signature sweets from Chica’s Cheesecakes.
In addition, the My Coffee Guide will be presented , a new evaluation system that will rate the best coffees with “coffee beans”. The “Michelin Guide” that we filter addicts have been waiting for.
Competition and afterparty
As in any good festival, there will be competition. There will be the Official SCA Latte Art Championships (to freak out with the drawings they make with milk) and Cup Tasters (blind tasting only suitable for super palates).
And if that wasn’t enough, on Saturday night caffeine gives way to barley with the official afterparty at La Textil, one of the most iconic breweries in the city, in collaboration with La Marzocco.